How Yelp Scaled a Seamless Office Pantry Experience Across Five Kitchens

Yelp replaced its old vendor with Crafty in order to improve product selection, inventory management, and overall service level. Testimonials provided by Brett Fay, Regional Director of Workplace at Yelp.

Locations

Chicago, IL

HeadCount

270+

Industry

Technology

At a Glance

Problem
Yelp’s Chicago office was growing at an aggressive pace, adding dozens of new employees each month. Its existing pantry vendor struggled to keep shelves stocked, maintain consistent service, and support five kitchens across two floors, creating friction for both employees and the workplace team.

Solution
Crafty delivered a seamless vendor transition and a scalable office pantry program, powered by premium service and data-driven inventory management. The result: improved product availability, elevated kitchen aesthetics, and greater operational confidence.

The Challenge: Supporting Rapid Growth Without Sacrificing Quality

“When I joined Yelp, we started with 45 people in the office, and we quickly began hiring over 60 people per month for consecutive months,” recalls Brett Fay, Regional Director of Workplace at Yelp.

That pace of growth put immediate pressure on Yelp’s office infrastructure, especially the pantry program. With five kitchens serving more than 1,000 employees per day, the existing vendor struggled to keep products in stock and resolve recurring service issues.

“Our current vendor could not keep up with our growth,” Brett explains. “They were out of product frequently, and the issues we raised weren’t being resolved.”

Managing a program at that scale required more than basic stocking; it demanded office pantry consistency, responsiveness, and a partner that could adapt as fast as the business. As the office continued to expand, it became clear Yelp needed a pantry provider that could grow just as quickly, without disrupting daily operations or employee experience.

Why Yelp Chose Crafty

Although Crafty was newer to the market at the time, Yelp already had firsthand experience with the team through its keg service.

“We had experienced Crafty’s service level and knew they were going to deliver,” says Brett.

The decision ultimately came down to trust, service quality, and Crafty’s ability to execute at scale. That confidence paid off immediately during onboarding.

The transition from Yelp’s previous vendor to Crafty happened in just 30 days and was completed over a single weekend.

“There was no interruption to business,” Brett shares. “Despite the scale of the transition (five kitchens across two floors) Crafty handled everything seamlessly.”

That smooth transition set the tone for the partnership that followed.

The Crafty Solution: A Scalable Office Pantry Program

Once live, Crafty introduced a consistent, polished office pantry program across all five kitchens.

“Crafty’s premium pantry service is second to none,” Brett says. “The comfort level and trust we’ve developed give me peace of mind.”

From day one, Crafty focused on the details that make a pantry feel intentional and well cared for, while ensuring the program could scale alongside Yelp’s growth demands. Pantry optimizations included:

  • Fully stocked shelves with thoughtful product rotations
  • Clean, organized kitchens with labels facing forward
  • Consistent aesthetics across all five kitchens

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Premium Pantry Service Across Five Kitchens

With five high-traffic kitchens in daily use, consistency wasn’t a nice-to-have; it was essential. Each space needed to feel equally stocked, organized, and reliable, no matter which floor employees visited or how busy the day got.

Crafty’s hands-on service model brought structure to that complexity. The team maintained consistent service rhythms across all five kitchens, proactively restocking high-demand items and addressing issues before they impacted employees. Instead of reacting to empty shelves or last-minute requests, the program ran predictably, even as daily usage fluctuated.

As Yelp continued to grow, Crafty scaled alongside them, absorbing increased demand without sacrificing presentation or product availability. The result was a pantry experience employees could count on every day, no matter what floor they found themselves on, and a workplace team that no longer had to worry about whether the basics would be covered.

Inventory Management and Reporting at Scale

Beyond appearance and product quality, operational transparency became a key differentiator.

“With a lot of vendors, getting reports can feel like pulling teeth,” Brett notes. “With Crafty, I can always get the reports I need.”

The Crafty Platform provides:

This visibility allows Yelp’s workplace team to manage budgets confidently, plan, and ensure kitchens stay stocked, even during periods of rapid change.

Elevating the Employee Experience

Introducing Crafty created an immediate impact, but the long-term improvements mattered most.

“With most new vendors, there’s an initial splash,” Brett explains. “But with Crafty, things have just continued improving.”

Crafty supported Yelp’s employee experience by:

  • Sourcing innovative, on-trend snacks and beverages
  • Maintaining competitive pricing without compromising quality
  • Refreshing kitchen aesthetics, including new shelving and greenery

At one point, the Crafty team completed a full aesthetic refresh over a single weekend, transforming the pantry spaces without disrupting employees’ workdays.

“The vendors we pick are a direct reflection of who we are,” Brett adds. “Crafty’s values coincide with ours.”

A Partnership Built to Grow

The results speak for themselves. Visiting employees from other Yelp offices regularly commented on the cleanliness, organization, and product selection in the Chicago kitchens.

Crafty’s ability to evolve its services alongside Yelp’s needs reinforced the partnership.

“They have continued to grow and evolve their services,” Brett says. “And we’re in it for the long term with Crafty.”

By combining premium service, operational excellence, and shared values, Crafty helped Yelp build an office pantry program that scaled with growth, while keeping employee experience, trust, and operational confidence front and center.

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Crafty's premium pantry service is second to none, and the comfort level and trust we've developed gives me peace of mind. On a daily basis, they consistently maintain that beautiful aesthetic with labels facing forward and everything staying clean.

Regional Director of Workplace, Yelp

Brett Fay

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