How Kin + Carta Reinforced Employee Values with a Scalable Office Pantry Program

At a Glance

Problem
As Kin + Carta reopened its Chicago headquarters and embraced a hybrid work model, the employee experience team needed a way to make time in the office feel genuinely worthwhile, without adding operational burden to an already lean team.

Solution
Crafty introduced a scalable office pantry program through its Delivery PLUS service and platform, helping Kin + Carta deliver consistent workplace pantry experiences while saving time and empowering better decision-making.

The Challenge: Rebuilding In-Office Connection in a Hybrid World

Kin + Carta has become a trusted partner for companies looking to ease tech anxiety. As a global digital transformation consultancy, the team builds digital solutions for some of the world’s biggest brands, connecting people, data, and technology in ways that drive real change.

Behind the scenes, Kin + Carta brings that same intentionality to its own people. In 2020, the company unified nine legacy firms into a single global brand at a moment when the world of work was being rewritten. Offices emptied. Routines disappeared, and the cultural connective tissue that once lived in shared spaces suddenly went dark.

Rebuilding connection, across teams, geographies, and ways of working, became central to how the company thought about employee experience.

“Before the pandemic, our culture thrived and lived in our offices,” says Miranda Myers, Employee Experience Manager and EVP Americas Lead. “When everyone went remote, it felt like someone pulled the plug on employee experience.”

As teams returned under Kin + Carta’s #WorKinHybrid model, the question wasn’t whether the office would come back, it was how. At its Chicago headquarters, that answer took shape through a partnership with Crafty..

Kin + Carta’s Employee Value Proposition

At the core of Kin + Carta’s culture is a simple but powerful idea: connecting curious minds.

“Our employee value proposition is global,” explains Myers. “We want to provide opportunities to learn, tools to embrace new challenges, and meaningful connections with leaders and peers.”

That philosophy has earned Kin + Carta widespread recognition, including Top Workplaces Culture Excellence Awards, Gartner recognition for employee experience, multiple Training APEX Awards, and B Corp certification.

To bring that EVP to life locally, the Chicago office invested heavily in on-site experiences, from happy hours and cultural celebrations to affinity group meetups. Complimentary food and beverage became a key part of that strategy, helping reinforce connection and make time in the office feel worthwhile.

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The Crafty Solution: Food, Beverage, and Flexibility

Kin + Carta’s relationship with Crafty dates back to 2016, when one of its legacy companies first partnered with Crafty for events and happy hours. Over the years, Crafty supported the team through office moves, headcount growth, and workspace design decisions.

So when Kin + Carta prepared to reopen its Chicago office post-pandemic, Crafty was a natural choice.

“Crafty has completely changed the office’s vibe,” says Myers. “If you’re commuting in and can’t even get a cup of coffee or a bite to eat, your experience is tainted fast.”

Crafty’s ability to combine hospitality, flexibility, and operational consistency made it easier for employees to re-engage with the office, and for the experienced team to manage it all without friction.

Delivery PLUS in Action

Kin + Carta enrolled in Crafty’s Delivery Plus service, which provides weekly deliveries of fresh and packaged goods supported by a dedicated service team.

Crafty also outfitted the office with premium equipment, including a Duke Niro bean-to-cup espresso machine that delivers café-quality drinks and accommodates multiple bean options. Sparkling water favorites like LaCroix and Bubly added variety to everyday hydration.

Just as importantly, employees were invited into the decision-making process.

“Even small changes, like adding Coke products, made people freak out,” Myers laughs. “Those tiny decisions can have a big impact, especially for employees who are new to the office.”

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How the Crafty Platform Saved Time

Kin + Carta’s employee experience team is small but highly strategic, which makes efficiency critical.

“We continue with Crafty because of their ability to extend our bandwidth,” Myers explains. “We see Crafty as an extra set of hands on our team.”

The Crafty Platform acts as a centralized hub for inventory, invoicing, and reporting. What once took months to calculate now takes seconds, giving the team real visibility into spend, trends, and product performance.

“The platform is a godsend,” Myers says. “Having one place where we can see deliveries, trends, and spend is a game-changer.”

With clearer data and less manual work, the team gained time back to focus on higher-impact initiatives and more confident decision-making.

Strengthening Culture Through Everyday Moments

By removing friction from daily routines, Crafty helped Kin + Carta unlock something bigger than snacks and coffee.

“Now that people are comfortable, they’re getting work done faster,” Myers notes. “Projects that used to take weeks over Zoom can happen in a single day.”

Food and beverage became a catalyst for collaboration, connection, and momentum, supporting productivity while reinforcing culture in subtle, consistent ways.

A Partnership Built to Grow

For Kin + Carta, choosing Crafty wasn’t just about services, it was about shared values.

“Having a consistent vendor that grows with you is rare,” says Myers. “When we partner with someone, we’re looking for a little bit of ourselves. With Crafty, we saw that immediately.”

By combining flexible service, thoughtful hospitality, and powerful data, Crafty continues to help Kin + Carta deliver an office pantry program that reflects who they are as a company, and where they’re headed next.